ICMediaDirect Reveals How Online Reputation Affects Businesses

Monitoring information on the Internet is the key component to online reputation management.

New York, NY - February 11, 2019 /MarketersMedia/ —

With 20 years of experience, ICMediaDirect maintains its position as an industry leader in public relations and reputation management by allocating its assets in the latest trends in technology and social media that influence the views of companies and individuals. As companies face unprecedented challenges in protecting their online reputations, ICMediaDirect ensures a positive message is projected online and across social media platforms.

Monitoring information on the Internet is the key component to online reputation management. Optimizing SEO, keeping abreast of brand mentions and online reviews, and maximizing the positive impact that social media accounts can have are the key underpinnings to a strategic management plan. According to a story by Richard Lorezen entitled “The Impact of Online Reputation on Your Company’s Success,” approximately 70 percent of all consumers will consult reviews or ratings before they make a purchase. Lorezen goes on to say that “more than half of consumers use the internet to learn about a brick-and-mortar store or company before they do business with someone.”

ICMediaDirect endorses a proactive approach to reputation management and uses a variety of state-of-the-art tools and methods to streamline the process. Enhancing a company’s brand and building trust are at the core of its online management reputation philosophy. A story by Kent Campbell entitled “How Natural Reputation and Context Affects Online Reputation Strategy,” underscores how essential it is for all businesses to monitor and manage their online reputations. “What others say about your business on social media and review sites,” he writes, “can affect your bottom line no matter how many customers you serve.” He cites a Nielsen survey that shows “that 68 percent of respondents indicated that they trust customer reviews that they read on line.”

Founded in 1996, ICMediaDirect has long been a recognized leader in the public relations industry, earning the New York Excellence Award from SBIEC for two straight years for its success with SEO and its ability to consistently produce positive results. From its offices in New York City and Washington, DC, the agency has created a global reach in helping clients enhance their brand through online reputation management. ICMediaDirect stays current with all of the latest trends by consistently staying active, attending a variety of marketing conferences and events. Those include Affiliate Summit, SES and LeadsCon, with ICMediaDirect sharing its expertise and marketing methods throughout the year. The company is also active in supporting non-profit organizations that help those in need throughout the world.

IC Media Direct - Reputation Management: http://icmediadirectnews.com

ICMediaDirect Online – Reputation Management & Public Relations: http://icmediadirectonline.com

ICMediaDirect – Reviews & Reputation Services: http://icmediadirectreviewsreputation.com

Contact Info:
Name: ICMD
Email: Send Email
Organization: ICMediaDirect.com
Website: http://www.ICMediaDirect.com

Video URL:

" target="_blank">

Source URL: https://marketersmedia.com/icmediadirect-reveals-how-online-reputation-affects-businesses/481345

Source: MarketersMedia

Release ID: 481345

More News From Lifestyle - Asia Logue

Philippines seizes drugs in upscale area, arrests 4 Chinese

Mar 21, 2019

MANILA, Philippines — Philippine authorities said Wednesday that they have seized methamphetamine concealed in tea wrappers and biscuit cans in their second-largest drug haul this year in a sign of how the problem has persisted despite the president's bloody anti-drug crackdown. Three Chinese nationals and a Chinese-Filipino interpreter were arrested late Tuesday in "buy-bust" raids in an upscale residential enclave and outside a shopping mall in Alabang village in the Manila metropolis, said Philippine Drug Enforcement Agency chief Aaron Aquino. The drugs, with a street value of 1.1 billion pesos ($20.7 million), were concealed similarly to seizures in Malaysia, Thailand...

China says 13,000 Xinjiang 'terrorists' arrested since 2014

Mar 21, 2019

BEIJING — China has arrested nearly 13,000 people it describes as terrorists and has broken up hundreds of "terrorist gangs" in Xinjiang since 2014, the government said in a report Monday issued to counter criticism of internment camps and other oppressive security in the traditionally Islamic region. The lengthy report said the government's efforts have curbed religious extremism but gave little evidence of what crimes had occurred. The far northwestern region is closed to outsiders, but former residents and activists abroad say mere expressions of Muslim identity are punished. Criticism has grown over China's internment of an estimated 1 million...

China accuses US of prejudice over human rights issues

Mar 21, 2019

BEIJING — China responded to new U.S. allegations of widespread human rights abuses with its own accusations of prejudice and interference, saying Thursday that Washington should drop its "Cold War mentality" and stop interfering in China's internal affairs. In presenting the annual U.S. State Department report on human rights around the world, U.S. Secretary of State Mike Pompeo said Wednesday that China "is in a league of its own" when it comes to human rights abuses, citing mass detentions of an estimated 1 million Muslims and the repression of Christians, Tibetans and other religious minorities. At a daily briefing, Chinese...

China's auto sales contraction worsens in February

Mar 21, 2019

BEIJING — The downturn in China's auto market worsened in January and February as an economic slowdown and a tariff fight with Washington chilled demand in the industry's biggest global market. Sales of SUVs, minivans and sedans plunged 17.5 percent from a year earlier to 3.2 million SUVs, minivans and sedans in the first two months of 2019, according to an industry group, the China Association of Auto Manufacturers. Total vehicle sales, including trucks and buses, fell 15 percent to 3.8 million units. The drop in sales of passenger cars in January was 15 percent. Economists and industrial analysts often...

China says Muslim 'training' centers will slowly disappear

Mar 21, 2019

BEIJING — Heavily guarded internment camps for Muslims which China calls vocational training centers will gradually disappear if there comes a time that "society does not need" them, regional authorities said Tuesday. The camps in the far-west Xinjiang region have elicited an international outcry, with former inmates describing harsh conditions in which Muslim minorities are subject to political indoctrination and psychological torture. Human rights groups, researchers and the U.S. government estimate around 1 million people from the predominantly Muslim Uighur and Kazakh ethnic groups are held in a network of compounds spread throughout the vast region. At a news conference...

Sign up now!

Advertisement